Break the Mold
When you’re secure in yourself, drawing attention to yourself is a good thing. In a world of bland and minimalistic design, the Echo storm is for those who deviate from the norm. While most want to blend in, we stand out. Proudly. Welcome to the new age of bolder fashion for those who want to take it all by storm.
Slip into trouble
On October 23rd, National Croc Day, Crocs challenges dress codes in metro cities with high private school enrollment like New Orleans, San Francisco, and Philadelphia. Students are encouraged to break the dress code and ditch their uniforms for Crocs. Students can then post their detention slip online with #suckmycrocs to earn exclusive marble Crocs Echo Storm shoes.
Comfy in my skin suit
Attention bold people who aren’t afraid to stand out. This fit is made for you! Embrace our product truth with confidence and style.
This collection features a transparent coat, shirt, and pants, all paired with Crocs-branded underwear that’s anything but see-through. Dare to wear it, own it, and live authentically.
Non cliche closet
For a limited time, the exclusive Crocs Non Cliché Closet is open to all users on Dress to Impress.
Step into an online realm where standing out isn’t just encouraged, it’s rewarded. Come and flaunt bold outfits that command attention, and outshine the competition. Those who dare to be different from the rest are going to walk away with A LOT of stars.
Team Storm
Introducing Team Storm, the most unapologetically authentic people in the world.
Nora Haynes: This division 1 volleyball player has gained attention for being labeled as the first “Gothlete” in the history of college sports. If you ask her though, she’ll tell you she can’t be labeled.
Teezo Touchdown: This true enigma in the music industry will never be confined to one genre as he flawlessly combines hip-hop, autotune, radio pop, country music, trap beats, emo-punk, acoustic arpeggios and more without breaking a sweat
Winnie Harlow: A model proving vitiligo isn’t a barrier to success in the most judgmental industry known to man. Growing up being called a zebra, she never imagined herself walking on runways across the world. Today, she’s a symbol of beauty in America.
Art Director: Manuel de Legarreta
Copywriter: Danny Aviña